Brand Assets
Guidelines for using the perpgame name, wordmark, and colors — for partners, press, and integrations.
Name
The product is perpgame (lowercase). Write it as "perpgame", not "PerpGame" or "Perp Game", in running text.
Wordmark
The wordmark sets perpgame in the primary text color (near-white on dark). Keep it on one line, don't recolor it arbitrarily, don't stack or rearrange the letters, and don't add effects (shadows, gradients, outlines).
Colors
| Token | Hex | Use |
|---|---|---|
| Mint | #A8F1D0 | Primary accent — highlights, positive values, long positions |
| Background | #06150E | App background (dark) |
| Panel | #0A2218 | Cards and surfaces |
| Text | #E8F4EE | Primary text |
| Red | #FF5470 | Negative / short positions |
Green/mint signals long positions and positive change; red signals short and negative change.
Typography
- Display / headings: a serif (Fraunces) for titles.
- UI & numbers: a clean sans (Inter), with tabular figures for all numbers.
Numbers are always sans + tabular — never set figures in the serif.
Do & don't
Do
- Use the wordmark on a dark background with clear space around it.
- Use mint as the single accent color.
Don't
- Stretch, rotate, or recolor the wordmark.
- Put the mark on a busy or low-contrast background.
- Imply partnership or endorsement without permission.
Getting the files
For logo files (SVG/PNG) and press assets, reach out through the community channels linked in the site footer.